Adobe
Hold the standard
When peers pushed back on capacity, I kept the customer-experience bar: every migrated article had to be rewritten around one customer task. Contractor funding and automation made it workable.
Read the case →Product and design leader
Product leadership grounded in customer insight and design.
I set product direction, build teams, and lead complex change. My 20+ years of product and design leadership span marketplaces, commerce, healthcare, and customer support at eBay, Eventbrite, Groupon, Grand Rounds, and Adobe.
Most recently, I spent seven years leading product for Adobe Help, serving 250M+ users annually. I’m seeking senior product leadership roles, including roles spanning product and design.
Where I’m strongest
Customers can’t get value from what they already have. I find where the experience breaks and rebuild it around the customer’s task.
Customers moved faster than the product. I make the case to rebuild for where customers are now.
A team needs one direction. I set the priority, the quality bar, and the shared measure, and build support to deliver them.
Impact
Results and scale
Outcomes
+15%
sign-up conversion
Grand Rounds onboarding pilot
$8M+
annualized new recurring revenue
Purchases completed through Adobe Help
Scale
250M+
unique users a year
Adobe Help
12
disciplines led across my career
Design, product, research, engineering, content & analytics
Selected work
I’ve led product and design teams working on customer support, healthcare, ticketing, and merchant tools.
Leadership
How I lead product and design teams
I bring product, design, and engineering into the same conversation, looking at the same evidence. I’ve grown two organizations: the Grand Rounds design and research team doubled to 17 people in 10 months, and Adobe Help reached a peak of 27.
“How we do work is as important as what we do.”
From the Grand Rounds design leadership guide
Leadership in practice
These cases show how I set direction, establish priorities, and build support for change.
Grand Rounds
Reset the direction
Our Director of Product and I saw that an incremental backlog would not close the gap. We stopped it and reset the work around three member needs.
Read the case →Eventbrite
Commit to a priority
I committed the design organization to the responsive rebuild as its top priority and paused almost everything else, over my team’s strong objections.
Read the case →Groupon
Build conviction
I argued for investing in merchants. The journey map won executive approval to rebuild Merchant Center; the satisfaction trend and a speculative prototype then won over the PM who owned the backlog.
Read the case →Career
Design leadership, expanded into product ownership
I led design and research organizations through 2019, then took on product ownership at Adobe. Product added the roadmap, portfolio priorities, and business results. Design leadership stayed part of the job.
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Commerce2014–2018Eventbrite + GrouponLed design for Eventbrite’s attendee and organizer products, then for Groupon’s merchant tools.Design leadership and product strategy
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Healthcare2018–2019Grand RoundsLed member experience design and research, including seven Design Sprints and a web onboarding pilot.Design and research leadership, team growth
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Platform + AI2019–2026AdobeLed product for Adobe Help, including the platform rebuild and AI-generated answers, with product managers, designers, writers, editors, and web producers in one organization.Product ownership and design leadership
Earlier: design and UX leadership at eBay, Salesforce, and Walmart (2005–2014).
A question for you
Where are your customers getting stuck?
I’m seeking senior product leadership roles, including roles spanning product and design. Let’s talk about the problem, your team, and what a better outcome would look like.